Courses dates
June 2024
Duration
2 weeks
Fees
2.500€
Special for ESIC Alumni 1.625€
Study mode
On campus in Madrid
EMBARK ON A JOURNEY TO EXPAND YOUR KNOWLEDGE AND SAVOR AN UNFORGETTABLE EXPERIENCE
Explore the vibrant and cosmopolitan allure of a city that buzzes with activity year-round—a place that promises to captivate your senses like no other. We challenge you to defy our claim!
What is better than studying at one of europe's top universities and business schools?
Being able to do so in madrid!
Explore the vibrant and cosmopolitan allure of a city that buzzes with activity year-round—a place that promises to captivate your senses like no other. We challenge you to defy our claim!
Spain, renowned for its irresistible charm, emerges as one of the most alluring destinations for academic pursuits, especially during the enchanting summer months. Immerse yourself in a unique blend of top-notch education and an unparalleled lifestyle experience. From its enviable climate and distinctive way of life to lively festivals that top the charts in summer, sumptuous cuisine, diverse landscapes, and a rich historical and monumental legacy, Spain stands out as a treasure trove of cultural wealth. Some even liken it to a small Europe within Europe, boasting a mosaic of distinct identities.
Seize the opportunity to elevate your professional skills against the backdrop of sunny Madrid, a city that proudly claims its place among the world's most multicultural urban centers.
OUR SUMMER COURSES ARE A GOOD FIT FOR THOSE WHO ARE LOOKING TO COMBINE THE BEST OF EDUCATION AND THE PROFESSIONAL WORLD
Tailored for both national and international postgraduate students and executives, our 2-week program offers a unique opportunity to immerse yourself in a dynamic learning experience. If you are seeking to enhance your skills during the summer, we encourage you to undergo this unique opportunity to dive into the #ESICexperience where training, leisure and networking converge.
This course is meticulously crafted to connect you with forward-thinking practitioners boasting proven expertise in leading business organizations. Our dedicated faculty is committed to sharing invaluable knowledge, providing you with a comprehensive understanding of the latest industry trends and practices, whilst you expand your network and create new bonds.
REASONS TO TAKE PART IN THIS #ESICexperience
Enhance your strategic
skills
These programs will provide you with insights into the latest industry trends, technologies, and business practices. By attending these courses, you can acquire practical knowledge that directly contributes to your ability to navigate and excel in a rapidly changing business landscape.
Benefit from networking opportunities
These courses offer a unique platform for you to network with peers, industry experts, and ESIC's experienced faculty. Building a strong professional network is invaluable for your career growth, collaboration, and staying informed about industry developments.
Earn a global perspective and acquire cultural intelligence
You will gain exposure to different business practices, cultural nuances, and international perspectives, enriching your ability to operate in a globalized business environment.
Master innovative thinking and problem-solving
You can expect to engage in discussions, case studies, and activities that stimulate innovative thinking and enhance your problem-solving skills. This prepares you to tackle complex challenges and contribute fresh perspectives to your professional roles.
POWER TO CHOOSE
We believe that “one-size-does not-fit-all” and that is why, at ESIC, we make sure to design a variety of programs to fit different profiles, ensuring that you can go for the best option for your journey.
Empower your future by attending ESIC's winter and/or summer courses designed exclusively for university students and recent graduates.
ESIC provides a dynamic platform to shape your professional acumen, fostering an environment where learning goes beyond the ordinary.
Elevate your knowledge, expand your horizons, and embark on a transformative journey that positions you at the forefront of the business landscape.
UPCOMING EDITIONS: SUMMER COURSES - ESIC UNIVERSITY
Aimed at National and international university students and recent graduates.
Location: ESIC University (Campus Madrid)
Duration: 1 week (30 hours)
Winter courses:
Option 1: 15 January 2024 - 19January 2024
Option 2: 22 January 2024 - 26 January 2024
Summer courses:
Option 1: 01 July 2024 - 05 July 2024
Option 2: 08 July 2024 - 12 July 2024
Cost: 900€
From Bitcoin to NFTs, surviving the natural selection
Delivered in English 
- Understanding the historical background that explains the rise of these new technologies.
- Grasping the technological basis of Blockchain and crypto assets.
- Be able to economically assess the realities that have arisen.
- Understanding the legal and tax implications derived.
- Be able to manage the metaverse, the lines that define it, the activities that are carried out within, its economic value and legal aspects, as well as its relationship with Blockchain technology.
- Inmersive Metaverse experience. Create your own avatar with ESIC-Tech.
Simulador de marketing
Delivered in Spanish 
- Saber manejar el mix de marketing orientado a resultados de ventas.
- Saber manejar las ventas de manera óptima para la mejora de la cuota de mercado en volumen y valor.
- Saber gestionar los costes y el beneficio de una empresa desde la perspectiva del marketing.
- Saber gestionar el ROMI
- Saber interpretar la información de mercado con habilidad analítica y holística.
- Saber tomar decisiones de marketing rápidas y eficaces.
Why do things happen? Understanding the world from a cultural perspective
Delivered in English
- Grasp a clear understanding of the multiple ways in which organisations create both social and economic value in a world where the way of doing business is being challenged and redefined.
- Develop global management skills and cultural intelligence to face workplace challenges as well as understanding where and how to use them, such as having difficult conversations, and leading cross-cultural teams.
- Understand relevant concepts, including: ethics/morality, responsibility, digital rights, data governance, human-data interaction, and innovation.
- Apply professional critical judgement and reflexivity to moral problems with no clear solutions.
This tailored program offers you a unique blend of strategic knowledge, practical skills, and networking opportunities, making it a must-attend for executive students seeking to excel in today's dynamic business environment.
UPCOMING EDITIONS: SUMMER COURSES – ESIC BUSINESS SCHOOL
Location: ESIC Business School Madrid
Duration: 2 weeks (55 hours)
Key dates:
10 June 2024 to 20 June 2024
Cost: 2.500€
Special Price for ESIC Alumni 1.625€
Marketing innovation executive program: Trends in data, experience & growth
Delivered in English or Spanish
- Understand the relevance of a Data-Driven organization and explore new business models based on data management.
- Grasp how digitization impacts the consumer experience and the influence of emerging technologies, on real-time simulation and personalization.
- Optimize customer management processes using new technologies to enhance the customer base and implement innovative acquisition techniques.
- Master and apply innovative methodologies in the development of new businesses.
- Foster and strengthen creative thinking.